LEGAL MECHANISM OF FRANCHISING

In recent years, franchising activities have been quite bustling around the World. It is a new trend of business in Vietnam too. Many foreign as well as domestic investors, instead of building their own brand, have made franchising activities when do investment activities. Franchising activities have appeared and developed in many countries with developed economies such as the United States, European countries, Japan, India, etc. However, it just appeared and developed inVietnam for about more than 10 years and still lack of legal mechanism for this business form although some legal documents have already enacted. Therefore, it is necessary to study the regulations on franchising activities in developed countries to further improve the legal policy for this model to develop in Vietnam. In this article, the authors will analyse the basic issues related to franchising activities in some developed countries, thereby withdrawing lessons from experience and proposing solutions to further improve the regulations. and legal policy on franchising for the next periodin Vietnam.